every genuine, sustainable success is birthed only from incredible persistence, interminable patience, invisible defeats, rabid dedication and unrelenting passion.
"If there's no future in it, at least it's a present worth remembering."
Rich Roll again:
we live in such a meme, hashtag and shortcut obsessed culture. And what is the trending topic of the day? The meme that is beyond reproach, enjoying platinum status and irresistible staying power in every corner of the Internet?
The hack.
Consistent with our shrinking attention span, demand for immediate gratification, intolerance for hard work, rebuttal of experiential value, and general (illusory) sense of entitlement to the good life, this hack ethos is emblematic of our obsessive modern imperative for immediacy — the drive to turbocharge, accelerate, optimize, scramble, quicken and hasten our way to maximum health, fitness, professional success and ultimately happiness. A hell-bent zeal to quick-fix ourselves to overnight six-pack abs, envious wealth, limitless free time, and in some ways I suppose, salvation. Finger-snap your way to nirvana. Don’t just keep up with The Joneses — blow them out of the water!
Of course, in many ways this is nothing new — old as time actually. The hack a mere modern vernacular reframing of practices and marketing techniques dating back to the snake oil salesmen and carnival barkers of yore, promising everything from miracle cures to deliverance with a sharp preacher’s tongue and unconscious reflexive response that suppresses question and finds us impulsively forking over our hard-earned coin to the prophet of the moment.
What is relevant is signing up for the journey. What is crucial is showing up at the starting line. What is essential is taking that first step, followed by a second, on what I can only hope will be a pilgrimage that will last the remainder of your days in this short life. Irrespective of success or failure (subjective terms anyway), you are guaranteed to experience what it is like to be fully invested in something, anything. This is what it is to be completely alive. And that is the gift.
Read more of Mr. Roll's inspiring writing here.
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