Headline grabbing with good intentions

I believe that Obama thinks (rightly?) that most Americans fall in one of two groups: uninformed, or getting what information they do have from his friends in the media. Accordingly, he has become expert, aided by media cheerleaders, in manipulating the headlines and top news stories. It is not crucial to him whether or not his proposals have any chance of becoming legislation. What matters is that the people hearing the news come to believe that he is on their side and trying hard to come up with good ideas. I wonder if he has a full time group of people in the White House who brainstorm ways to grab headlines. Daily we read, or see, or hear him coming up with more good intentions. He is going to be a formidable opponent.