Airtime

Allah Pundit writes at Hot Air,

Something to think about: Why should Trump’s polling be considered so impressive given the phenomenal advantage he’s had over the rest of the field in his access to media, not just on Fox but among outlets across the spectrum? Jeb Bush’s critics have been goofing on him for nearly a year because he hasn’t been able to translate the staggering amount of money his Super PAC started with into any poll momentum. His dad’s rich friends gave him $100 million to buy the nomination and he’s still in single digits. Trump, however, has been given the equivalent of untold millions in free advertising over the past six months from media outlets willing, for the sake of ratings, to grant him as much airtime as he likes, and his polling isn’t wildly different today from where it was when he first surged into the lead last summer. On any given morning, Trump could call in to CNN and get 10-20 minutes to talk about whatever he wants; someone like Cruz or Rubio is lucky to get one four-minute carefully structured interview segment by comparison. Trump was at 25.8 percent in Iowa on September 2 in RCP’s poll average and, until just this past week when he started to inch up, he was still at 26-27 percent there in mid-January. If Jeb deserves heat for not using his fundraising windfall to build up his numbers, why doesn’t Trump deserve heat for not using his media windfall to do the same? Where would Ted Cruz be today if the media gave him as much airtime as it gives Trump?

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