Wednesday, December 30, 2015

Problems and preparation

Seth Godin writes,
It's not a problem if you prepare for it.

Buffalo famously gets a lot of snow. Growing up there, though, no one really freaked out about it, because we had machines to get rid of it and the attitude that it was hardly a problem worth hyperventilating over.

Most problems are like that. When we prepare for them and get used to them, they're not problems anymore. They're merely the way it is.

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