Ever notice that advertisers who convince us to buy products
focus their pitches on claims that cannot be disproven; in other words, claims that have no substance whatever.
Are each one of us a
meaningless cog in a machine that is ultimately controlled by faceless yet self-interested characters.
Those are the words of David Warren, who points out furthermore that
The mass market, in politics as in business, works with statistics. The individual voter or other consumer is digitized — is reduced, in each and every calculation, to a one or a zero. Only ciphers can be “equal,” and men are made ciphers for the express purpose of manipulating them.
Our whole economy is based on advertising, and our (North) Americanism is anchored in an ideal of commercial aggression. The competition we hail has little to do with the quality or even price of the goods, but rather with cheap “lifestyle” or “coolness” factors.
Please read more
here.
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