Monday, December 29, 2014

Who controls Hollywood?

Maetenloch asks, who really controls Hollywood? His answer: The overseas market.

Jeffrey Gedmin & Martha Bayles write:
North Korea, with its paltry population of 28 million and its impoverished, closed society, is not a tempting market for U.S. companies. Nor does Pyongyang have a team of lobbyists defending its image in the United States. China, on the other hand, has more than a billion consumers hungry for everything that America produces, and its lobbyists, if you can call them that, are everywhere.

Two-thirds of the revenues for Hollywood blockbusters are generated from overseas markets. China is far from being the most lucrative of these—according to Ben Fritz of the Wall Street Journal, it is fifth on the list, after the UK, Japan, Russia, and South Korea. But it is already a cash cow for Hollywood, with revenue hitting $3.55 billion this year, up 32 percent in the first nine months of 2014. Transformers: Age of Extinction took the lead with $320 million in profits.
Read more here.

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