Monday, November 25, 2013

Cannibalizing Thanksgiving

Are you getting ready for Black Friday, which is now on Thursday? Matt Walsh has some things to say about this new trend:

A holiday created by our ancestors as an occasion to give thanks for what they had, now morphs into a frenzied consumerist ritual where we descend upon shopping malls to accumulate more things we don’t need. Our great grandparents enjoyed a meal and praised the Lord for the food on the table and the friends and family gathered around it. We, having slightly altered the tradition, instead elect to bum-rush elderly women and trample over children to get our hands on cheap TVs.

For a while, Black Friday and Thanksgiving coexisted. We thanked God for His blessings on Thursday, and then jumped into the consumer mosh pit at Best Buy on Friday. But this Black Friday-Thanksgiving marriage was tenuous and rocky from the start. It was doomed to fail. Thanksgiving offers tradition, family and contentment; Black Friday offers smart phones at drastically reduced prices. In America, we all know who wins that battle. So Black Friday, like a black hole, violently expanded; it absorbed the light that surrounded it and sucked everything into its terrifying abyss, where all substance is torn to shreds and obliterated. Black Friday could not be contained to a mere 24 hours. It is Consumerism. It wants more. It always wants more. Nothing is sacred to it; nothing is valuable. So, now, Black Friday has eaten Thanksgiving alive. Thanksgiving let out a desperate cry as Black Friday devoured its soul, but we barely noticed. It’s hard to hear anything when you’re wrestling 4,000 other people for buy one get one free cargo shorts at Old Navy.

Why give thanks for what you have when there’s so much you don’t have? That’s the new meaning of Thanksgiving: count your blessings, and then buy some more blessings and count them again.

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